How To Increase Your Online Sales Anytime
August 23, 2007
Hold a discount sale on your web site. Use the sale to get rid of excess inventory, gain new or repeat customers, and increase your sales. Most businesses pick a theme for their sale, like a Halloween Sale. Below are six unique sales themes you could use:
Nobody’s Visiting Today Sale
Every online business has low visitor and sales day through the week. My days are Tuesdays and Thursdays.You could sell your products or services for cheaper to increase and sales on your slow days. You could have this advertised right on your web site.
Time Of The Day Sale
Periodically , pick out a time of the day like 5 to 7 pm to lower your prices. With online sales you need tell people the time zone. Announce your scheduled times ahead of time in your e-zine. This will give people enough time to plan when they will visit your web site.
Product Or Service Of The Day Sale
Each day offer different product or service at a lower price. This will draw people back to your web site everyday. This is a high traffic generating sale. If you don’t have a lot of products and services you may want to run the sale weekly or monthly.
What is Virtualization?
August 22, 2007
What is Virtualization?
by: Matt Peterson
There is a lot of buzz going around about Virtualization.
What is Virtualization, and what benefits does it provide?
In this article we will take a look at the technology to see
how it can provide a great deal of flexibility and cost
effectiveness for IT professionals and software developers.
Virtualization technology allows multiple virtual machines
to run on a single host computer. These virtual machines can
run different operating systems, such as Windows, Linux and
UNIX. Each virtual machine has its own set of virtual
hardware resources (e.g., CPU, RAM, Hard Drive, etc)
allowing the operating system to run as if it were installed
on a physical machine.
The benefits of Virtualization technology are far reaching.
Many organizations have moved to the virtual machine
solution to consolidate multiple servers, running side by
side on a single physical machine. Server consolidation
allows IT professionals to fully utilize server resources,
while isolating virtual machines and allowing them to run
Unique Selling Propositions - USPs
August 21, 2007
Got one? Two? Three?
If you have competitors, then you should have at least one Unique Selling Proposition (USP). The more REAL ones you have, the better - for your Branding, your business recognition, and your sales!
We all have competitors, and the more you have, the more important it is that you have a Unique Selling Proposition (at least one).
Allow me to explain. Let’s use a recent example of a company that sells laser toner cartridges… Do you think they have competition online? You bet they do, another category that is swamped with resellers. Sound like yours?
The task of coming up with a USP can sometimes be tough. But every company needs this, it sets you apart from your competitors. Let me stress this again, it is one or more reasons why prospects should work with you, or buy from you, or do business with you, instead of your competitors, period.
The History of Voice over Internet Protocol
August 20, 2007
The History of Voice over Internet Protocol
by: Van Theodorou
The History of Voice over Internet Protocol By the end of 2006,
Voice over Internet Protocol (VOIP) may account for as much as
25 - 40% of international voice traffic. This prediction is
impressive, but it is even more amazing when you consider the
relatively short history of voice over internet protocol. It
began as a hobby for some people in Israel who were only able to
communicate by computer.
Later that year, in 1995, the first company in the history of
voice over internet protocol to put a product on the market was
Vocaltec. They released Internet Phone Software, which in
combination with a home computer, sound card, speakers,
microphone and modem allowed users to make a phone call over the
internet. However, the people on both ends had to have the same
setup, and sound quality was much less than on a normal phone.
In 1998, there were more milestones in the history of voice over
internet protocol. Entrepreneurs began to recognize the
potential of the technology and soon computer-to-phone and
Link Popularity Pitfalls
August 19, 2007
As we all know Google uses their PageRank technology to measure link popularity by counting the number of inbound links to your web pages, and it is one of the many factors influencing your ranking. Most website owners do not utilize properly what PageRank they already have. Their linking campaigns could be in vain if they let a large number of outbound links drain their existing PageRank. If their site were a bucket it would be full of holes, to illustrate this point, if you had a large number of outbound links, which are not reciprocated it would reduce your overall PageRank. Be diligent in identifying sites that are no longer linking back to you anymore. Also keep in mind putting more than 50 outbound links on any page is not advisable. Also be wary of sites that link to you from pages with more than 50 outbound links. Google’s PagerRank is based on incoming links, but not only on the number of them. Instead PageRank is also based on the PageRank of the page on which your link is placed. For example a link to your site could be more valuable from a PR4 page with no other links than a link from a page with PR5 and 60 other links.
How to Transfer Your Web Site to a New Web Hosting Service?
August 18, 2007
There are various reasons why an online business owner like you has decided to switch to a new web hosting providers. Your old web hosting provider probably has very poor technical support, or their web server is always down, or may be your old web hosting provider cannot meet your hosting requirements anymore or you could have discovered a cheaper web hosting service?and etc. Regardless of the reasons, now you have found a new web hosting service and you need to transfer your website from your current web host to the new web host. Below is the step-by-step guide that you can follow in order to achieve a painless and error free of moving to a new web hosting provider.
Transfer Schedule Ideally, you should plan the transfer one month before you terminate your old web hosting plan in order to have sufficient time to perform a smooth transfer. Doing the transfer in less than one month time frame will put your website in risk of inaccessible.
New web hosting service registration Now, sign-up your new web hosting service once you have decided the termination date mentioned above. Depending on your new web hosting provider, your new web hosting account usually will be set up within 24 hours.
Ten Quick Tests To Check Your Website For Accessibility
August 18, 2007
The Disability Discrimination Act says that websites must be made accessible to disabled people. So how can you check that your website is up to par? There are a number of basic tests you can make to address some of the main issues that provide a good start in increasing accessibility to your site visitors:
1. Check informational images for alternative text
Place the cursor over an informational image, for example, the organisation logo. Does a yellow box appear with a brief, accurate description of the image? For users whose browsers do not support images, this alternative text is what they will see (or hear) in place of the image.
2. Check decorative images for alternative text
Place the cursor over a decorative image that does not have any function other than to look nice. Does a yellow box appear with a description of the image? It should not. There is no reason for users whose browsers do not support images to know that this image is there, as it serves no purpose.
Be careful though as this is not a foolproof test. If a yellow box does not appear, this could mean one of two things:
Six Lesser-Known Online Marketing Ideas
August 17, 2007
Uniqueness is what separates each business, its services and its products. The difference gives buyers and on-line visitors a way of measuring this against that. It also makes the difference on their decision to buy.
Showing these differences takes creativity and unique ideas. Ideas that aren’t too far out for the regular person to understand yet also say, “Hey, wake up, this is different.
Here are six Internet marketing ideas that might just help you demonstrate your difference.
1. To increase people reading your whole copy, place a hidden link in your ad copy and then ask people to find it. Give them a prize for finding it or a freebie, like an ebook by clicking on that link.
2. Start a members-only web site. Tell visitors what they will get for access. Offer them a free membership for something in exchange. Example: (1) having a advertising paragraph about your product on their web site, (2) posting your banner on their home page, or (3) an ad in their ezine for a certain period (balance the dollars). This is a powerful way to get more advertising on a limited budget.
Rid Your Computer Of Spyware
August 16, 2007
Rid Your Computer Of Spyware
by: Sandra Stammberger
Everyone seems to be asking these days: why is my computer so slow? Well, the answer to that question is usually that it’s loaded with programs called spyware and adware. Spyware and adware are programs installed, usually without your permission, on your computer so companies can show their advertisements, log what sites you visit so they know what products you’re interested in and record keystrokes on your computer so they know what you’re talking about. Below are 3 easy steps to take to start protecting and eliminating your spyware and adware problem on your home computer.
First, stop using Internet Explorer! I know you may be shocked, but Microsoft’s internet browser has more holes in it than Swiss cheese! The best alternative is Mozilla’s Firefox, available for free download at Mozilla.org. After installing the browser, it will automatically transfer your bookmarks/favorites and settings over to Firefox. Also, please make sure Firefox is your default browser. Using Firefox will reduce the amount of spyware and adware on your computer by 75%.
Ten Design Mistakes to Avoid
August 15, 2007
Avoid these mistakes and your site will be steps ahead of your competition.
