7 Secrets to Explode your eBook Sales! Part 3

March 15, 2008

Secret #3: Creating an avalanche of sales with Freeware/Shareware sites:

Copyright 2004 Bluedolphin Crow - All Rights Reserved.

Aho!

Freeware/shareware sites provide a unique opportunity to market your eBooks. This type of marketing method allows the buyer to try your eBook on their computer before paying for it. You simply password protect part of your eBook.

There are numerous freeware/shareware sites on the Internet. Most offer software. There are some, however, which will allow ebooks in EXE format to be listed and sold as software.

After you begin to utilize this avenue of marketing you’ll begin to notice a steady stream of sales. Many of the sites also list the number of downloads you have had, next to the title of your eBook listing, making it easy to track your sales.

Unfortunately at this time you cannot upload PDF ebooks, they are considered documents and not software.

One thing you will have to watch out for are the sites what charge a fee for listing your ebook.

What I do is list my ebook at the free sites first. Then I take some of the profits from those sales and apply it to the sites that charge a fee.

Submitting to the Search Engines and WebCrawlers

March 14, 2008

When you want your brand new site to be indexed into major search engines, you usually go to their free submit page and submit your website, correct? Seems like the right thing to do, right?

Well, many people fail to realize that not submitting your site is usually better than actually submitting it.

Let, me explain.

All the search engines, or the MAJOR ones, for our discussion here have what are called webcrawlers. Now, webcrawlers are little programs that go out onto the web and search or “crawl” around looking for websites that are not already indexed into their databases.

Google search engine is a well-known engine that does this, its webcrawler “GOOGLEBOT” crawls the web looking for “non-existent” sites that are not in their index(database). To see evidence of this, look at your stats for your website and see if Googlebot has crawled your site lately, chances are it has.

– Start SideNote — My personal experience indicates that Google actually prefers this method, crawling and indexing, rather than using their Free Submit page. — End SideNote –

Save Time By Creating Email Signature Templates

March 13, 2008

If you’re like me, there are certain types of email that you send out regularly that follow a set form (client follow up notes, meeting notes, email article submission, etc). These can be irritating to have to recreate from scratch every time, but the tried and true method of creating a seperate document-file template, then sending that out as an attachment, may not always be appropriate. For example, email-based article submissions generally accept only plain text in-message formatting and require rigorous adherence to detailed submission guidelines involving the placement of bylines, the structure and length of the article body and the arrangement and length of bio-boxes and other inclusions - any deviation from which will result in a refusal of submission. Aggravatingly enough, these submission requirements are often so completely different from one submission site to another that it is difficult if not impossible to keep them straight without an entire set of templates.

To get around these and other problems, consider using the signature option in your emailer program to create individual email “signatures templates” for these commonly sent and repetitive emails. Using the above example of an email article submission email, I might create a “signature template” that looks something like this:

The Blogging Boom :: Why Your Competition May Already Be Two Steps Ahead Of You

March 12, 2008

The Blogging Boom :: Why Your Competition May Already Be Two Steps Ahead Of You
 by: Rob Sullivan1

Technorati has been reporting quarterly on the state of the blogosphere. The blogosphere is a term they have coined to mean the blog world.

In the most recent “State of the Blogosphere” they have reported that the blogging world continues to expand at an incredible rate.

This leads to the question: Are you blogging? And if not, why? In this article I look at blogs in general and why they are good for your business.

The first time I heard of the “Blogosphere” was back in October 2004 when David Sifry posted the first State of the Blogosphere on his Blog http://www.sifry.com/alerts/archives/000245.html

At that time Technorati, a well known, well used, self-proclaimed authority on weblogs announced its first report on the blog universe. At that time there were 4 million weblogs and it was “more than 8 times as large as it was in June of 2003.”

Flash forward to March 2005 and Technorati was tracking over 7.8 million weblogs - more than double the number reported just 5 months previous.

Link Cheating On The Rise

March 11, 2008

Website owners and webmasters who are trying to improve their search engine ranking by trading links with other sites should beware of being cheated. Beware of link cheating. What is link cheating?

Link cheating is when the other party in a link exchange does not live up to the bargain and does not add your link to his site. Link cheating can happen when you add someone else’s link on your site first, then submit your link info, and assume that they will reciprocate and add your link to their site. What often happens is they don’t add your link. And you end up with a one-way link, giving a link and getting none in return, improving someone else’s search engine ranking and not yours. Link cheating. Even worse, you end up wasting a lot of your valuable webmaster time and energy for nothing. And, often, you won’t even know it. You may not know you are the victim of link cheating or may not find out your link was never added to the other site until weeks or months later! Because link cheaters don’t email you telling you your link has been added to their site and they don’t email you telling you they have decided not to add your link (for whatever reason). They will just take advantage of the one-way benefit of you linking to them. Link cheating.

What YOU Should Know Before Getting A Web Site!

March 10, 2008

Everyday thousands of new businesses make the leap and take their business on line, what about yours? If you haven’t already, I’ll bet you have thought about it and wondered how much more business you could be doing if you just went on line?and right about then, you wonder what it would take to get your business on line?

Here are some things to consider:

1. What do I expect my web site to do? The question you must ask yourself first and foremost is, "What do I want my website to do?". There are many types of web sites out there from purely selling products, to purely informational and everything in between. Are you looking to start an online community with people who have similar interests? Do you need a one page online resume, portfolio, bio, or online brochure to really get your company’s information in front of the public? No two sites are exactly alike, and because of that, the prices for your web design can fluctuate. This question is one you must ask yourself before you hire a web designer!

Secrets Of An Internet Marketing Newbie - Or How I Fell On My Face Trying To Get RICH

March 10, 2008

A Cautionary Tale for the Internet Marketing Newbie

In an attempt to set up our Internet marketing web sites, we’ve probably all done some brainless things. Well, I’ve done all of them. I’ve been so incredibly gullible, my pocketbook is empty and I’m sure I’ve contributed many a laugh to the Internet "experts." Since I’ve done just about everything wrong, I want to share my story with other newbies who are looking for a fast way to get RICH with a web site.

Rich. Ha! What a wonderful illusion of our dream house on the lake, a BMW, Lexus and maybe a Model T in a six-car garage, month-long vacations in far-off lands where you can be served cold, salty drinks with a little umbrella and spend only 20 minutes of work every week - and all of this comes with the fulfillment of our greatest fantasy: telling our corporate boss to "shove it."

It didn’t take me long to realize that life can be a stinker. I really didn’t have dreams of getting rich as my long-time ambition was only to work from home. Since I’m in my 60’s, hey, I deserve to take it easy after so many years of the Fortune 500 dog-eat-dog world, right? So I said to myself, "Ann O, , what are you going to do?"

Moving Things Around

March 9, 2008

How often, men, have you come home to find the living room furniture in different places? Your wife said she was ready for something different, so she moved some things around. It may have been inconvenient at first, but deep inside it felt good to have things a little different at home. Maybe by moving the couch over there it made the room seem bigger. By moving the TV over on that wall gave the room a sense of coziness.

The same can be true for your website. If you are in a rut, and your website isn’t bringing in the results you thought it should, maybe a little ‘furniture moving’ is what you need.

Recently I moved a few things around on my home page. Instead of hitting the customers with an immediate web design and hosting blurb, I put something that caught the user’s eye. My newsletter. Now the first thing that a potential client sees on our home page is an offer for FREE tips and specials. Immediately the customer is ‘given’ something, instead of the same old here’s why we are the best. Since moving the newsletter link to the top, we’ve had a surge of subscribers, more than we’ve had in the last 6 months.

Optimizing Your Website

March 8, 2008

Search Engine Optimization, optimizing your website for it to be visible in the search results of a search engine’s query or in a search result of a directory.

Basically, SEO is a marketing strategy for your site. To be included in the top ten search results of an impressive search engine/directory guarantees a return of investment. Search Engine Optimization can be viewed as a new form of publicity for a website which secures definite visitors and targeted traffic for your site.

There are various Search Engines in the net today. The top rated search engine is Google. It is a prestige and good practice of SEO to be included in the top ten list search result of Google.

Google and other search engines use a crawler to search for the site most relevant to a certain category or field. Google’s crawler is called a spider. It is a bot designed to crawl websites for keywords and site linkings. It has developed their Googlebot to be pretty efficient and fast.

Directory and Search Engines

Blogging- America’s New Favorite Pastime

March 7, 2008

Blogging- America’s New Favorite Pastime
 by: Manny Leger

Blogging- What Is It?

Authoring a blog, maintaining a blog or adding an article to an existing blog is called “blogging”. This ability to organize and present articles in a composed fashion is much of what makes blogging a popular personal publishing tool. Typically, blog authors compose their articles in a web-based interface, such as the ones provided by Blogger.com, Blog-City.com, Wordpress.org, etc. (you can find plenty of other free blog providers using your favorite search engine).

Blogs might be maintained from personal computers, or they might be updated using moblogging technology - web-enabled mobile phones or hand-held devices. However, the blogging community is vibrant and not restricted to technical elite. Where the Internet is about availability of information, blogging is about making information creation available to anyone.

Creating Your Own Free Blog Is Easy

For most free blogging providers, you simply create an account, then fill in a title and description for your blogging Web page. Once your blog has been setup, you’re ready to start blogging!

Blogging Software

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